With the health and safety of S&C’s team members top of mind, a new flu vaccine program was needed to increase participation. As the Manager – Creative Services, I wrote a program proposal, received executive leadership approval, wrote communications, art directed the visual assets, then oversaw execution of the program and reporting over 12 weeks. The program included on-site clinics in Chicago, Franklin and Alameda, plus a voucher option for any remote team member to visit their local Walgreens pharmacy. Once vaccinated, team members submitted a participation form and received a Visa gift card, plus were entered to win raffle prizes. Team member vaccinations increased by 300% from prior years.
